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Insurance Marketing Blog

Archive for May, 2009

Writing Insurance Marketing and SEO Friendly Articles

As an insurance marketing company focusing on search engine optimization, we spend a lot of time expressing the importance of content. But content doesn’t really do anything if it isn’t published.
Of course, the first part of using content to grow your insurance agency or company is to create it.
As [...]

Closing the Phone Book on Insurance Marketing

There was a knock on the door with a man standing on the other side of that same transparent door holding a large case of something heavy. As the receptionist opened the door, the man extended a clipboard and a pen asking the receptionist to initial next to the office address, as proof of receipt.
A [...]

Improving Your Insurance Search Engine Optimization with Headers

There are two sides to marketing your insurance website with search engine optimization. The first is onsite optimization. These are the changes made so your website’s tags and content clearly reflect your most popular keyphrases.
The second part is link building. This is the process of getting third party websites (not affiliated with your own) to [...]