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Why You Are Not Writing More Policies

January 2, 2009

As you know, owning an insurance agency opens up potential to make a lot of money, especially over time as policies renew. But the key to next year’s success is in what you’re doing right now. More people and businesses turn to the internet for insurance, now, than ever before. You might have been sold a web site for a cheap price and pay a few bucks a month to host it… and that’s one of the reasons why you are not making any money off of it.

Your web site can’t just exist, it has to be marketed. And to market it correctly, you have to pay for time intensive labor. That’s not to say you have to pay thousands of dollars a month, but realistically, a couple hundred bucks is not that expensive when it comes to bringing in new policies. Especially, if a search engine optimization company is offering a page one Google ranking with a money back guarantee.

So if you want to do next year’s bottom line a favor, you can work with a team of online marketing professionals that offer an affordable price, a quality service, and offers a guarantee. Just like minimum car insurance is still insurance, the minimum existence of your insurance agency’s web site is still a web site. However, neither of the two will benefit you when you need them to.

To learn more about insurance marketing, insurance web design, and insurance search engine optimization, visit or call 1.800.504.8593.